Two platforms. One decision to make.
EasyStore is built in Malaysia, priced in Ringgit, and designed with Shopee and Lazada integration from day one. Shopify is the global standard — used by sellers in over 175 countries, with an app ecosystem that can handle almost anything you throw at it.
Both can power a real Malaysian online store. The question is which one matches your situation right now.
EasyStore vs Shopify: Quick Comparison
| EasyStore | Shopify | |
|---|---|---|
| Monthly cost | RM 59 – RM 239/month | Approx. RM 130 – RM 360/month |
| Transaction fees | None | Up to 2.0% on Basic (third-party gateway) |
| Ease of use | Very beginner-friendly | Easy, slight learning curve |
| Best for | Malaysian beginners, marketplace sellers | Growth-stage stores, international expansion |
| Interface language | English + Bahasa Malaysia | English |
| Shopee/Lazada sync | Built-in on all plans | Third-party apps required |
| Malaysian payment gateways | FPX, DuitNow, iPay88, SenangPay, Billplz, GrabPay | Via third-party apps |
| Free trial | 14 days | 3 days |
| Support language | English + Bahasa Malaysia | English |
Pricing sources: EasyStore official pricing page; Shopify official pricing page. RM equivalents based on approximate mid-2026 USD/MYR exchange rates.
How Does EasyStore Compare to Shopify on Price for Malaysian Sellers?
EasyStore starts at RM 59/month with no transaction fees, per their official pricing page. Shopify’s Basic plan starts at approximately RM 130/month (USD $29/month per Shopify’s official pricing), but adds a 2.0% transaction fee on every sale when you use a third-party payment gateway — which most Malaysian sellers must, since Shopify Payments is not available in Malaysia.
This gap matters more than the headline price suggests.
Say your store does RM 10,000 in sales a month — not unusual once you’ve been running for six months or more.
On Shopify Basic with a Malaysian payment gateway, that 2.0% fee costs you RM 200/month on top of the RM 130 subscription. Your real monthly cost: around RM 330. On EasyStore Standard (RM 119/month), you pay exactly RM 119.
The transaction fee disappears on Shopify’s higher-tier plans, but those plans are more expensive to start with. For sellers who are still finding their footing, the predictability of EasyStore’s flat pricing is genuinely useful.
EasyStore’s three plans, per EasyStore’s official pricing page:
- Lite — RM 59/month (up to 500 products, basic features)
- Standard — RM 119/month (unlimited products, Shopee/Lazada sync, email marketing)
- Business — RM 239/month (advanced analytics, priority support, staff accounts)
Shopify’s plans, per Shopify’s official pricing page (approximate RM conversions based on mid-2026 rates):
- Basic — USD $29/month (~RM 130/month), plus 2.0% on third-party transactions
- Shopify — USD $79/month (~RM 355/month), plus 1.0% on third-party transactions
- Advanced — USD $299/month (~RM 1,345/month), plus 0.5% on third-party transactions
One-line summary: For most Malaysian sellers doing under RM 20,000/month in sales, EasyStore is the cheaper option — often by RM 100–200/month once transaction fees are counted.
Considering a switch? Our full EasyStore pricing breakdown explains each plan in detail.
Which Platform Is Easier to Set Up as a First-Time Seller?
Both platforms are beginner-friendly, but EasyStore has a slight edge for Malaysian sellers: the onboarding is in Bahasa Malaysia and English, the payment gateway options are pre-integrated, and the setup wizard is shorter. Most first-time sellers can publish their first product on EasyStore within a couple of hours without outside help.
Shopify is not difficult — it’s one of the best-designed ecommerce platforms in the world. But it was built for a global audience, which means you’ll encounter USD pricing, international-focused tutorials, and an app store where you have to search specifically for Malaysian payment options.
On EasyStore, FPX and DuitNow are listed as standard options during onboarding. There’s no hunting for Malaysian apps. The interface is available in Bahasa Malaysia for sellers who prefer it.
Where Shopify wins on setup: its theme marketplace. Shopify offers hundreds of professionally designed themes — many free, many premium — with a drag-and-drop editor that’s genuinely intuitive. EasyStore’s theme selection is smaller, though the themes are clean and mobile-optimized.
Practical setup comparison:
| Task | EasyStore | Shopify |
|---|---|---|
| Payment gateway setup | 5–10 min (pre-listed MY gateways) | 15–30 min (app installation required) |
| First product listed | 30–60 min | 30–60 min |
| Store looks presentable | Same day | Same day |
| Shopee/Lazada sync | Built in | Separate app, setup required |
For a beginner whose goal is “launch a real store before the end of this weekend,” EasyStore removes friction that Shopify doesn’t.
Does EasyStore Work Better Than Shopify for Malaysian Marketplace Sellers?
Yes, if your strategy includes selling on Shopee, Lazada, or TikTok Shop alongside your own website. EasyStore includes built-in marketplace sync on the Standard plan and above — inventory, orders, and product listings managed from one dashboard. Shopify requires third-party apps for the same capability, which adds cost and a separate setup process.
This is the clearest win EasyStore has over Shopify for the Malaysian market.
When you sell on Shopee and your own website at the same time, the nightmare scenario is selling the same item twice — once on each channel — because inventory isn’t synced. EasyStore’s built-in multi-channel tools prevent this. Shopee MY, Lazada MY, and TikTok Shop can pull stock from the same product database that powers your website.
On Shopify, you’d need an app like LitCommerce or CedCommerce to achieve the same. These apps range from free to RM 100+/month depending on the number of SKUs, and they add a layer of setup complexity.
Malaysian payment methods, compared:
EasyStore natively supports FPX, DuitNow, iPay88, SenangPay, Billplz, GrabPay, and Touch ’n Go eWallet. These are the methods Malaysian buyers actually use.
Shopify’s Malaysian gateway options are available but require app installations: Stripe (credit/debit card), iPay88 via app, and others. FPX and DuitNow — the most popular payment methods in Malaysia — are not natively integrated in Shopify’s payment settings.
Ready to see which platform fits your stage? Take the 2-minute quiz on the best ecommerce platform for beginners to get a personalised recommendation.
Can Shopify’s App Ecosystem Replace EasyStore’s Built-In Malaysian Features?
Shopify’s app store has over 8,000 apps covering nearly every ecommerce function. For most features EasyStore includes by default — marketplace sync, local payments, multi-language support — Shopify has an app. The question is whether you want to assemble those pieces yourself, pay for them separately, and manage multiple integrations at once.
For a seller at early stages, the answer is usually no — the overhead isn’t worth it.
For a seller who’s been running for 12+ months and wants to expand beyond Malaysia, Shopify’s app ecosystem becomes a genuine advantage. Want to sell on Amazon US? There’s an app. Need abandoned cart emails with sophisticated segmentation? Multiple apps, each with a free tier. Looking to sell across multiple currencies with localised checkout? Shopify handles it natively.
EasyStore does expand over time — their roadmap has consistently grown features — but it’s fundamentally a Malaysian platform solving Malaysian problems. That’s a strength at the start and a potential ceiling later.
When Shopify’s app ecosystem matters:
- You’re selling across multiple countries
- You need advanced email automation or CRM integration
- Your product requires complex variants, bundles, or subscriptions
- You want deep analytics and A/B testing at scale
When EasyStore’s built-ins are enough:
- You’re focused on Malaysia (and possibly Singapore)
- Your main channels are your website plus Shopee/Lazada
- You don’t want to manage multiple app subscriptions
- You’re still figuring out what your store needs
See our comparison of the best ecommerce platforms for Malaysia for a broader look at all your options — including WooCommerce.
Verdict: Should You Choose EasyStore or Shopify?
Choose EasyStore if you are:
- A first-time seller in Malaysia starting from zero
- Running or planning to run a Shopee or Lazada store alongside your website
- On a tight budget and want predictable monthly costs without transaction fees
- More comfortable in Bahasa Malaysia or want local support you can actually call
- Focused on the Malaysian market for the next 12–24 months
Choose Shopify if you are:
- Already generating consistent sales and ready to invest in a more powerful platform
- Planning to sell internationally — outside Malaysia and Southeast Asia
- Willing to spend time configuring apps and integrations in exchange for flexibility
- Building a brand that needs advanced customization, subscriptions, or complex product options
- A developer or working with one who can maximise Shopify’s customization ceiling
The honest middle ground: Many Malaysian sellers start on EasyStore, get their first 100 orders, validate their product, and then migrate to Shopify when the business outgrows it. That’s a completely reasonable path. EasyStore is not a lesser platform — it’s a right-sized platform for a specific stage.
Both platforms offer free trials. The fastest way to know which feels right is to set up a test store on both and add five products. You’ll know within an hour which one clicks for how you think.
Frequently Asked Questions
Is EasyStore better than Shopify for Malaysian sellers?
For beginners in Malaysia, EasyStore is often the better starting point. It’s priced in Ringgit (from RM 59/month per EasyStore’s official pricing page), has built-in Shopee and Lazada sync, and supports local payment gateways like FPX and DuitNow natively. Shopify becomes the stronger choice when you need advanced customization or plan to sell internationally.
Does EasyStore charge transaction fees?
Per EasyStore’s official documentation, EasyStore does not charge platform transaction fees on any of its plans. You pay standard payment gateway processing fees only — typically in the 1.5–3% range for Malaysian gateways like SenangPay, Billplz, and iPay88.
Can I migrate from EasyStore to Shopify later?
Yes. Both platforms support product CSV exports, so migrating your catalogue is manageable. Customer data, order history, and SEO URLs require more planning. If you start on EasyStore and outgrow it, migrating to Shopify is a realistic path — not a locked-in trap.
Which platform has better customer support in Malaysia?
EasyStore offers Malaysian support in both English and Bahasa Malaysia, with a local team based in Kuala Lumpur. Shopify’s support is available 24/7 in English via live chat and email, but has no dedicated Malaysian team. For bilingual or Bahasa-first support needs, EasyStore has a clear advantage.